You feel proud every time you ship a product from your online business to your customer. But it’s not just what’s inside the box that counts.
The truth is, your external product packaging is just as important for both you and your customer.
Here’s why.
Attractive ecommerce packaging will make your customer more excited about receiving products from you. Plus, when you use custom boxes with a logo, this will help to differentiate your brand from other companies.
In addition, when you use quality custom packaging made from corrugated boxes, for example, this will help you to build trust with your customer. After all, the right packaging supplier will make sure that your products remain safe and sound during the entire shipping process.
Think your online store’s packaging needs improvement? If so, here’s a rundown on four things you need to know about ecommerce packaging.
Let’s dig in!
1. Using Reversible Ecommerce Packaging
This type of packaging essentially has a design on the inside. In other words, when you ship a product in it to your customer, the customer can easily re-use the box for gift-wrapping purposes by turning it inside-out.
This sustainable type of packaging can make receiving a product for your company even more exciting for your valued customer.
2. Using Corrugated Boxes
A smart move when shipping products to customer is to use corrugated boxes. These cardboard boxes are typically brown and feature three layers.
The outer two layers are flat, and the inside layer is wavy. This wavy layer is actually what makes the box strong. And this is exactly what you need to keep your product intact as it moves from point A to point B.
3. Using Custom Boxes with a Logo
Be sure to add a logo near the top of your company’s shipping boxes.
This is critical because a log influences the customer’s perception of your brand. In fact, most customers form impressions of brands based on packaging alone. In addition, many will return to your online store if their orders come in packaging that is branded.
4. Remember That Less is More When Using Custom Packaging
As you pack your products, try to minimize how much packaging you use.
When you use fewer resources, this leads to less burden for the customer. After all, they’ll have less to dispose of. In addition, this will make your company look more environmentally friendly — a major bonus in today’s business world.
How We Can Help You with Our Packaging Supplier Services
We offer one-of-a-kind ecommerce packaging services.
Our goal as a custom packaging company is to help you to save money and time in the distributing and manufacturing fields. We do this by shortening your supply chain during the product packaging process. In addition, we take pride in helping you to deliver products using quality corrugated boxes.
We can also help you to distribute custom boxes with a logo to keep building your brand each time you send out an order.
Get in touch with us to learn more about how our packaging supplier services can add value to your online store long term.
